128 | Stepping Away From Societal Expectations with Soji James

Aug 19, 2023

In this episode of the Digital Business Evolution podcast, Jess is joined by the incredible Soji James. Soji is a fitness trainer and entrepreneur who has not only defied societal expectations but has overcome personal challenges to build a successful business. Join us as Soji shares his story of resilience, self-discovery, and the power of embracing the process. 

From the impact his father's disapproval had on his life to the tragic loss that fueled his determination, we explore how Soji's unique perspective has led to a holistic approach to goal-setting and personal growth. Soji will also guide us through the power of meditation, the importance of being present, and how small wins can lead to incredible achievements. Get ready to be inspired and motivated as we uncover the secrets to Soji’s digital business evolution. 

As always, cheers to your evolution!


Key Takeaways:

  • Learn all about meditation, acknowledging thoughts and letting them pass. 

  • Learn about habits that hinder goals versus those that contribute to bonding and wellness.

  • Learn about writing your own story and not letting others write it for you. 


Key Timestamps

  • [5:14] – Growing up fast in a dangerous environment 
  • [17:14] – Pursuing physical therapy to impact lives
  • [24:41] – Goals should be driven by personal values
  • [43:24] – Embracing challenges in life and rewriting the rules


Episode Quotes

  • “You’re gonna walk out into the world, and people are going to try and take the pen from you and write a story for you. You have the option to sit back and flip through the pages or you can snatch that pen back and try to mold, or design what you want this life to look like for yourself.” Soji James 


Episode Resources

📸 Current Gear/Camera Setup


Connect with Soji James 


Official Website: https://www.sojijames.com/


Connect with Jess

Instagram: @iamjessicaderos

TikTok: @iamjessicaderose

YouTube: Jessica DeRose