173 | Harnessing the Power of Ads with Brandi Mowels

In this episode of the Digital Business Evolution Podcast, Jess invites Ads and Marketing Expert Brandi Mowles to share her remarkable journey going from bankruptcy to building a 7 figure business in less than 2 years! They delve into the power of storytelling, the evolution of marketing strategies, and the pivotal shift from organic to paid advertising.

Join us as they discuss the value of serving clients based on personal experiences, the influence of liberal arts education on storytelling, and the importance of setting boundaries in business. Get ready to uncover valuable insights on ad strategies, personal growth, and the essence of authentic marketing. This is a game-changer for anyone seeking to elevate their strategies with their marketing and ads.

As always, cheers to your evolution!

Key Takeaways:

• Learn the importance of effective communication and client understanding.

• Learn the importance of storytelling and evolving as marketers. 

• Learn how to balance organic and paid advertising. 

Key Timestamps

• [3:00] – Unexpected success leading to overwhelming business responsibilities 
• [16:51] – Calculating leads and costs for successful advertising
• [32:45] – Understanding your audience
• [31:43] – Delivering on your promises and standing by your values
• [43:42] – Listen to good story tellers to tell good stories yourself

Episode Quotes

• “Get into the habit of collecting stores and being a better storyteller and you will be a better marketer.” - Brandi Mowels

• “People say short form content is it but yet we are binging Netflix. As long as someone is getting value out of it it doesn't matter how long it is.” - Brandi Mowels

Episode Resources

• Click the link right here to learn more about the DBE Mastermind: https://www.jessglazer.com/dbe-the-mastermind

• Brandi Mowels podcast on taking action with your business

• Free living training on ads with Brandi Mowels

• FREE Online Coaching with Jess: https://www.jessglazer.com/free-coaching

Connect with Brandi Mowels 

• Instagram: @Brandimowels 

Connect with Jess

• Instagram: @iamjessicaderose 
• TikTok: @iamjessicaderose
• YouTube: Jessica DeRose